Choosing the right vinyl flooring color can be somewhat stressful and difficult.
The color of your floor affects the overall vibe of your home and can change the way you view your current furniture, decor, paint, and even room lighting. But worry not, we are here to help. We've consulted our design team and expert installers to share with you the best vinyl flooring colors for 2025 and some flooring related trends you need to know before purchasing.
Let's begin!
Choosing The Right Vinyl Flooring Colors
When you are buying new vinyl flooring for your home, you should consider the intended purpose and style of your new floors.
You’ll want to think about the room you are renovating, and how that room is going to be used by your family or others in your home. For instance, rooms that get a lot of traffic like kitchens and bathrooms, you should consider buying floors in darker shades of colors. Darker colors hide mud and dirt well, and if you have kids, pets, or both, these colors will make stains and scuff marks less noticeable.
Design-wise, however, some people might prefer light-colored floors vs. dark-colored ones. Dark colors make a room feel smaller and more intimate, and some folks might prefer this cozy vibe. Light colors make a room feel bigger, brighter, and more open, so pick the color that matches your aesthetics and the atmosphere you want to achieve.
These types of subtle color differences are important to consider when choosing the right vinyl flooring. At the end of the day, this all comes down to preference but you should be aware of the effects each color makes.
The 3 Most Popular Vinyl Flooring Colors in 2025
Grey - A lot of homeowners are choosing grey LVP because it provides a minimalist look to any room which allows your wall paint colors to carry the weight of the room. Grey is also great for hiding dirty and any light colored dog and pet hair.
It’s no wonder one of our most popular LVP products is Yellowstone River.
Dark brown - Many folks choose dark brown vinyl, especially those in the northeast. The undertones in many dark flooring products can make any room feel cozy. Although this color has been around forever, and will never go away, it is not great for homeowners with pets and kids. Dark brown tends to show scuff marks and scratches more than any other color.
White or cream - This color is growing in popularity, especially in the vinyl plank category. Many southern cities are buying white or cream colored floors due to the coastal vibes it gives, and because a lot of the time marble and tile flooring becomes prohibitively expensive.
Some Things to Consider
We don’t want your decision-making to be more complicated than it already is, but there are a few details to consider before buying any type of flooring.
Lighting: The amount of natural and artificial light in the room can dramatically change the color of your floor and how it looks in your room. Dark-colored floors can look striking and elegant in a well-lit room, but in a room with less light exposure, it can seem a bit too dark and even cold.
Before you buy, make sure you take a showroom sample with you into your room and look at it during different hours of the day. Flooring visualizers are great, but there is nothing better than seeing the actual product in your room, with your exact lighting.
Existing decor and style: Your flooring should complement the overall style and color palette of your room. For an organized look, choose a floor color that blends well with your walls, furniture, and other design elements.
Stay flexible: Neutral colors like tans, grays, and natural wood tones are versatile and can easily adapt to different decor styles, making them a good choice if you change your decor frequently.
In Summary
There are many vinyl flooring brands and colors to choose from and although your decision will likely come down to the look, we hope you now understand how important functionality and lifestyle are in the decision-making process.
If you have any questions or want to know more about trends, don't hesitate to reach out!
